Praktik Tanggung Jawab Sosial Hotel The Lovina dalam Pembangunan Pariwisata di Desa Kalibukbuk

The practice of corporate social responsibility (TSP) by the hotel industry in Indonesia has been regulated Act, but does not provide expected results to support sustainable tourism development, Lovina Hotel TSP Kalibukbuk Village can be used as a good example (best practice) for other hotels have positive implications development. This study aims analyze program. research is qualitative with case approach. result that based on legal compliance, moral encouragement, enhancing image, and legitimacy. form program community development practical supporting 5A component (attraction, amenities, activity, accessibility, ancillary) stakeholders both hotels, village governments Village.
 Keywords: Corporate Responsibility, Hotels, Participation, Social Legitimacy, Sustainable Tourism Development